Building a business these days takes all the brains you have. Head, heart and gut. Uncertain data and inconsistent patterns make it hard to predict what’s next or never. Intuition and empathy have become as important as analysis and imagination. The new trend is to frame business challenges as experiments and go beyond what we currently accept and expect.
Positive impact is required. We realize the gap between the ambitions of a sustainable tomorrow and the solutions of today. Soon, the continuation of planetary life will be the ultimate purpose of any company. Linear thinking will be balanced with circular movement. The egoic and tribal mindset will be matched with a more eco-oriented and global perspective. The future is bright.
Here is a fact we tend to forget. The future doesn’t exist. It’s a construction of the human mind. It’s a story, or in fact many stories. Potentiality waiting to be turned into actuality. Nothing but fantasy. What we can do is form a vision of the future and use it to guide your decisions and actions. To do it together, we need to agree on which outcome and impact we want.
Impact Business Models inspire and guide innovators, entrepreneurs and investors to make decisions from what’s possible and desirable. Logical and practical as they may be, these models are not designed to go beyond the known. Beyond prediction and…
